I saw this new product in Target a few days ago. I had never heard about them, so I decided to snag a couple, and I'm SO glad I did. I picked out the shades Never Lacque-ing (#411) and the super bright Lacquer-ized (#412.) The formula is SUPER creamy, almost to a fault. Lacquer-ized's tip actually broke off immediately after using it. The formula is quite think, so it tends to sit on top of the lips rather than sinking in. A lipstick brush might be a good idea with these. I got 1-2 hours of wear out of these, so they aren't long wearing.
Both had the traditional, stink, grandma-smelling, plasticy Loreal smell. Luckily, the smell doesn't linger.
Lacquer-ized is WAY too bright for my liking. It's neon barbie pink. I just can't pull it off. However, Never Lacque-ing might just be my new favorite nude lip! I love how it looks on my lips and it feels great! I have never bought a backup of any makeup product in my life, but I'm actually contemplating this one!